Below is a list of the webinars available at no cost during 2010 to staff at OAB member stations. Please note that dates and times are subject to change. All webinars will be archived and available to OAB members shortly after their scheduled date.
You and your staff can either register for these webinars individually (individual registrations open about a month prior to the webinar) or register for all of the webinars the OAB is presenting in conjunction with LocalBroadcastSales.com (LBS). Please note that exclusive OAB webinars, including our upcoming Political Broadcasting webinar, must still be registered for separately.
To register for all of the LBS webinars, go here.
Upcoming Webinars
March
Getting Inside Your Advertiser's Mind with Gary Moore
Friday, March 19, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. For more information and to register, click here.
April
Mobile Advertising Opportunities
Tuesday, April 13, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
May
Radio Sales with Jim Taszarek
Thursday, May 6, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
Online Promotions: How to Make Money from this Non-Ad Segment
Tuesday, May 11, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
June
Online Video: Implementing and Selling
Tuesday, June 8, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
TV Sales with Ron Steiner
Wednesday, June 9, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
July
Online Healthcare Opportunities
Tuesday, July 13, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
August
Sales Motivation with Jim Mathis
Wednesday, August 4, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
Using Social Networks to Grow Your Pipeline
Tuesday, August 10, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
September
Radio Copywriting with Jeffrey Hedquist
Wednesday, September 8, 1-2 pm.
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
Developing Valuable Web Content
Tuesday, September 14, 1-2 pm.
(for program, web, and news producers, along with sales managers, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
October
News and Content with Al Tompkins
Wednesday, October 6, 1-2 pm.
(for news personnel and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
Marketing and Promoting Your Website
Tuesday, October 12, 1-2 pm.
(for web producers, promotions managers, sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. More information available shortly.
November and December
Check back for November and December webinar offerings
Archived Webinars from 2010
Auto Ad Sales Opportunities
(for sales personnel, account executives, and management)
Hosted by auto ad sales expert John Tkac in partnership with LocalBroadcastSales.com. To access the archived files from this webinar, go here.
Digital Sales 101
(for sales personnel, account executives, and management)
Presented by Stephen Warley of LocalBroadcastSales.com and Peter Conti of Borrell Associates. To access the archived files from this webinar, go here.
OAB EXCLUSIVE: Hot Issues In Libel, Invasion of Privacy and Editing Practices
(for news personnel and management)
The second of three exclusive OAB webinars on media law issues taught by noted media law expert Dick Goehler of Frost Brown Todd. To access the archived files from this webinar, go here.
Selling Against Cable with Rob Russo
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. Rob Russo’s webinar will show you how to educate your clients on why broadcast is a more cost effective and more efficient advertising medium than cable. To access the archived files from this webinar, go here.
Online Political Advertising Opportunities
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. Learn about the latest research and trends about political advertising spending in 2010, as well as sale ideas you can quickly put together to attract more of those online political ad dollars to your station. To access the archived files from this webinar, go here.
OAB EXCLUSIVE: Evolving Legal Issues with Online, Digital and User-Generated Content
(for news personnel and management)
The third of three exclusive OAB webinars on media law issues taught by noted media law expert Dick Goehler of Frost Brown Todd. To access the archived files from this webinar, go here.
OAB EXCLUSIVE: 2010 Political Broadcasting Webinar
(for sales personnel, account executives, and management)
An exclusive webinar hosted by the OAB's FCC councel of Brooks, Pierce, McLendon, Humphrey & Leonard LLP. To access the archived files from this webinar, go here.
Consultative Sales Approach
(for sales personnel, account executives, and management)
Presented in partnership with LocalBroadcastSales.com. To access the archived files from this webinar, click here.
